LAUREN LEUNG CRAMER

(she/her) is a multidisciplinary designer based in Los Angeles. She is passionate about book design and creative coding.  

LAUREN LEUNG CRAMER

(she/her) is a multidisciplinary designer based in Los Angeles. She is passionate about book design and creative coding.


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Grocery Shopping in Asia Mart (2019)
        poster design, augmented reality




Growing up, I was fascinated by the vivid, gaudy packaging designs on products sold at my oft-frequented local Asian markets. To pay homage to these lively designs, I created three "living" augmented reality posters which animate when viewed through the screen of a phone. These interactive advertisements explore the future of marketing, utilizing AR as a means to turn a product into a multi-dimensional experience.


Packaged products by which the posters were inspired: Sun Voi Agar Dessert Mix, Eagle-Coin Fried Dace in Black Beans, and Vita Chrysanthemum Tea.

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